Tiparra Announces Major New Engagement Features for Clubs, Events and Destinations
New Fan Offers, Fan-Generated Content, Prediction Activities and Flexible News Feed features deepen audience engagement and unlock stronger commercial outcomes.
For Immediate Release
CANBERRA, Australia — April 2026
Tiparra, the Australian digital engagement platform helping clubs, events, venues and destinations build their own branded mobile experiences, today announced the release of several major new features designed to deepen audience engagement and unlock stronger commercial outcomes for sporting organisations.
The New Feature Release Includes
Fan Offers
A powerful new way for clubs and organisations to connect supporters with sponsor and partner offers directly inside their app. Fan Offers gives sponsors a measurable, engaging way to reach audiences with exclusive deals, incentives and activations, turning passive branding into real action.
Fan-Generated Content
Tiparra now enables moderated photo sharing, allowing fans to contribute their own content safely and seamlessly. Clubs can invite supporters to submit match-day photos, event moments and community snapshots, adding a richer and more participatory layer to the fan experience while maintaining moderation controls.
Prediction Activities
New prediction activities allow fans to take part in game-day and event-based forecasts, from final scores and MVP picks to custom competition mechanics. These tools add a fun, repeatable engagement loop for fans while opening new activation opportunities for sponsors, with live leaderboards helping keep fans coming back for more.
Flexible News Feed
Tiparra’s new news feed capability gives organisations greater control over how content is delivered in-app. News can now be sourced from Tiparra’s internal CMS, or imported automatically from an RSS or JSON API, making it easier than ever to aggregate and publish relevant content in one place.
A Stronger Digital Ecosystem
Together, these features strengthen Tiparra’s core promise: giving organisations a direct, owned digital channel where they can engage audiences, reward participation, activate sponsors and gather valuable first-party data.
“Tiparra has always been about helping organisations own the relationship with their audience,” said James Hodge, Tiparra CEO. “These new features make that even stronger. We’re giving clubs and organisations more ways to create value for fans, more ways to deliver measurable outcomes for sponsors, and more flexibility in how they manage their digital ecosystem.”
Tiparra at PEAK Conference
The release comes at an exciting time for the company, with Tiparra proud to be part of the Australian Sports Technologies Network (ASTN) and Austrade’s trade mission to the United States, including participation in the PEAK Conference in Las Vegas from 20–23 April 2026.
Tiparra’s presence at PEAK reflects the company’s growing momentum and its commitment to showcasing Australian sports technology innovation on the global stage.
As organisations across sport, events, tourism and community sectors look for better ways to engage audiences beyond social media, Tiparra continues to expand its platform to meet that need, combining branded app experiences, sponsor activation tools, loyalty and rewards, live engagement features, and a powerful Admin Portal in one ecosystem.
With these latest additions, Tiparra continues to position itself as a modern digital clubhouse for organisations that want more control, more engagement and more measurable value from their digital presence.
For more information, visit tiparra.com.
About Tiparra
Tiparra is a branded mobile engagement platform that helps clubs, events, venues and destinations create their own digital home. Through a combination of audience-facing app experiences and a powerful Admin Portal, Tiparra enables organisations to manage content, loyalty, sponsor activations, fan and visitor engagement, and first-party data in one place.
Media Contact
Want to Learn More?
See how Tiparra can help your organisation build direct audience relationships.
Create your App